Do you love boring POS campaigns? Is your conversion rate just as insignificant to you as your sales figures? Then you shouldn’t work with us.
But if you are looking for an enthusiastic, young team with exceptional ideas for what you have in mind, then we are perfect for you. If you want to improve your image and visibility, then we should be your first port of call.
What we offer and what we can do: Retail activation, sales support, exciting campaigns at the POS and bringing brand stories to life.
Ready, set, POS!


It’s unlikely that any of your employees will be bothered about a training course – that’s because we’ve never been responsible for your retail training before. In our hands-on workshops, we impart our consulting expertise and product knowledge, which is extremely useful for everyday sales. What’s more, we make a point of avoiding the clichés usually associated with stuffy classrooms.
It’s up to you whether we train your staff as they sell or whether we take them to a seminar room. And it’s common practice for us at intention Handelsmarketing to design our own teaching materials too.


Many trade fair stands are boring at best and embarrassing at worst. But not when we’re involved! We can organise complete trade fair stands and events on your behalf or support your brand identity with our expert brand coaches. And you can happily leave the preparation and follow-up work in our capable hands. In conjunction with intention Werbeagentur, we also offer floor space design, concept development and the implementation of new retail concepts.


Our consumer activation work in a nutshell: unique brand and product experiences, classic “flyering”, distribution of advertising materials, exciting promotional events and attention-grabbing roadshows.

If you want the longer version, come and see us and we’ll show you.


Our visual marketing is quite something to behold. But puns aside, our smart visual materials boost your in-store sales. The products are showcased in such a way at the point of sale that the customer enjoys a smooth purchasing experience and is able to locate your products more quickly – even without interacting personally with the sales assistant. It goes almost without saying that we modify the product presentation to reflect the local retail environment, creating a consistent and appealing identity.

Kind of sexy, don’t you think?


Holzmarkt 59-65, 50676 Cologne


+49 221 9 59 30 800


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